I see it a lot. Executives that are validated at the company they work for. Their visionary leadership is continuously recognized.
Then when ready for a change, alone in their endeavor, they lose their sight. They do what everyone else does...apply online or go back to their network to conduct an ineffective,
non-strategic conversation that leads no where for them on the job front.
The Mindset Shift That Changes Everything
STOP! treating your career like a passive investment. Executives who control their careers don't wait for perfect timing. They don't mass-apply to job boards. They position themselves and identify where they want to be, map out who can get them there by opening doors, and systematically create conversations that lead to introductions
that lead to interviews.
Move from "I hope someone discovers me" to "I'm positioning myself to attract
opportunities."
Position Your Value Proposition Like a Product Launch
Define your impact in business outcomes, not job descriptions. Quantified impact opens doors. For example, " While leading engineering teams, reduced infrastructure costs by $2.3M, cut deployment time by 60%, and enabled the company to scale from $10M to $50M users."
Build Your Strategic Communication Stack
Your communication strategy needs three layers:
1-Identify 10-15
decision-makers or senior leaders at target companies.Begin with connections you know. Then craft a specific, value-focused message for your connector.
2-The Direct Outreach Layer:Research the company's recent announcements, funding, or challenges. Open with insight: "Saw your Series B announcement. Scaling from 50 to 200 engineers in 12 months typically creates deployment bottlenecks. I've navigated this exact inflection point twice. Would a brief conversation be valuable?"
3-The Thought Leadership Layer:Share one substantive post weekly on challenges you've solved demonstrating your expertise.
Decision-makers need to see your strategic mindset before they'll take a meeting.
Script the Path to "Yes"
Your goal is alwaysa laser focused 20-minute conversation. That's it. Not a job. Not an interview. A low friction conversation that finds hidden opportunities. By having a lower friction conversion, you can navigate to the next step (introduction or referral).
What's your next power move?
Watch the video for a power move in a career search...
Stop being
stuck and give this free trial offer a try...
Problem: Executives that have no strategy or system for a
career change.
Solution: A system for a strategic career search using your current skills.
Outcome: Conversations that lead to interviews and offers.
Executives that Start with a few video lessons to see if you
are willing to commit to an approach that will lead to new possibilities, then unlock the full course (including tools and group support calls). It’s RISK-FREE.
Your commitment to your career strategy will include strategic lessons, group support, a tools library that solves real career search challenges and…
A unique approach to your career strategy
Identifying your career value and impact
How to build your professional network that advocates for you
Communication and How Owning Your Value' shows up
Strategic networking for hidden opportunities
Landing meetings with your network
The conversation that leads to introductions and
interviews
Networking through personal branding
I’m offering a 1:1 session to the next 10 students that purchase the course from
this newsletter, a $350 value. That covers most the investment in the full course!