Hi ,

You got the interview!  

It was a huge commitment of your time to make sure that everything was done according to plan 

-to uncover their biggest challenges

-to state your impact by relating your value to their challenges

-to position yourself, in all communication, as a problem-solver

-to ensure that your questions opened doors previously not considered

Your preparation and strategy were critical.  You've worked too hard to get there to blow it

How did you do it?

Strategizing Your Interview to an Offer

Your next interview isn't about whether you're qualified. 

It's about whether you can make their challenges disappear. 

Prepare to transform your interview with the hiring manager from a Q&A session and turn it into a strategic, offer-generating conversation by taking the steps below...

Get to the Interview Through an Introduction 

• Your endorsement from a known connection automatically increases your chances many times over because you begin with a level of trust.
• You'll be with a hiring manager that has challenges to overcome---some are unknown, and you can position yourself to find hidden opportunities when you help uncover them and share your solutions.

Uncover Hidden Opportunities With Intelligence Gathering

Company Challenge Research:  Find the areas that they excel in and the gaps.  Where does your expertise apply to create solutions?  Your resources for informations are found in:

• Articles/PR that quotes company leaders and provides intelligence about their challenges.
• Recent earnings calls and investor presentations and concerns
• Industry reports and trends affecting their sector
• Causes for Recent leadership changes or organizational restructuring 
• Competitor moves that might be impacting their market position
• Glassdoor reviews mentioning departmental challenges
• LinkedIn company page, posts and insights (have they been hiring or downsizing?)

Hiring Manager Research:  What is the background of their leadership and board?  Take a look at:

• LinkedIn activity and recent posts (what issues is the hiring manager discussing publicly?)
• Their professional background and career progression
• Their team's LinkedIn profiles (what skills gaps exist?)
• Recent company news releases involving their department

Navigate and Position with a Strategic Mindset

When you address their strategic challenges, several things can happen:

1. You control the narrative by focusing on problem-solving rather than just answering questions
2. You demonstrate executive presence by thinking strategically about their business
3. You create urgency by helping them visualize the cost of not solving their challenges quickly
4. You Position and Differentiate yourself from candidates who only talk about their experience without connecting it to business value

Sample Strategy Questions You Can Have Ready...

Based on your research, prepare 2-3 strategic questions that demonstrate you've identified their real challenges (with some impactful solutions on your mind):

• I read about your recent global expansion.  What's been the biggest operational challenge you've encountered during that transition?"
• Your competitor launched a transformational product last quarter. How is the company responding to the shifts created in the market?
• Given the recent restructuring of the engineering team, what capabilities are you most focused on building?"

Your Research and Strategic Questions Position You as the Solution

Hiring managers don't offer roles to the most qualified candidate—they offer them to the person who best understands their challenges and can most credibly solve them. 

When you strategically position yourself as the solution to their specific problems, backed by relevant experience and clear implementation thinking and messaging, you transform from a candidate to strategic asset.

You are the only solution.

WATCH:  Short VIDEO BELOW on positioning...

How to Implement Your Strategy